May 25, 2008
Sold: The Secrets of Auction Success
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Looking for a really unique item? Want it at a really good price? Search out an auction sale and start bidding for bargains.
From rural auctions featuring equipment and livestock, to automotive auctions where the rich and famous bid on elaborate sets of wheels, to Internet auctions where bargain hunters shop from the comfort of home, auctions provide exciting places to shop, or just sit back and watch the action unfold.
Every auction is based on the premise of a group of buyers bidding on sale items. The items are presented for sale individually, sometimes with set starting amounts, and the bidding begins. Potential buyers increase their bid amounts and the selling price gradually goes up. Then, when the gavel drops, the highest bidder is declared “winner” of that item. Another item is then placed on the auction block and the action continues. Auction sales can be very good forums for determining the real value of particular items, especially when collectors are involved. When people really want certain items, money is sometimes no object at all.
Of the many types of auctions, the basic premise is the same. However, each type of auction has specific rules and regulations in place:
* The English Auction: This is the granddaddy of all auction sales. It’s an open sale with bidders working directly against each other. In the end, the item will go to the person who bids the highest amount.
* Dutch Auction: Basically opposite of the English auction, a Dutch auction begins with the auctioneer offering the item at premium price, and then lowering his offer in increments until someone agrees to pay that amount. This is almost a game of chance, as buyers will jump in and pay a little more for fear of losing the item at the next lower price to someone else. Dutch auctions are practical ways to auction items quickly, as it only takes one bid to end the sale.
* The Sealed First Price Auction: With this type of auction, all bids are made simultaneously. However, no one knows how much other participants have bid. Of course, the person who bids the highest amount will get the item at his or her suggested price.
* Vickey Auction: In a vickey auction, a bargain hunter gets a little more of a bargain. The person who bids the highest price wins the item, but only has to pay the second highest amount.
* The Buy-out Auction: A buy-out auction is similar to an English auction, with goods offered for sale at predetermined prices. The auction begins, and anyone wishing to pay full price may do so. The preset amount is sometimes known as the “buy now” price. If no one wishes to pay the full price, open bidding will begin. The highest bidder will take the item.
* Open Outcry Auction: This is the kind of auction most often seen at commodities and stock markets. At an open outcry auction, trading happens simultaneously in all corners of the arena. With the advent of the Internet and modern communications technology, these auctions are being replaced by electronic trading platforms that operate over the worldwide web.
Auction sales can offer buyers a quick and easy avenue to pick up all kinds of items. Collectibles, real estate, antiques, cars, artwork and countless other commodities, both new and used, are put on the block and available to the highest bidder. These types of sales draw crowds of interested buyers, and the auction action can quickly heat up when more than one buyer is determined to win the prize. The competition can be fierce, and final sale prices can easily exceed the actual values.
Most auctions are led by qualified auctioneers who are hired for a flat fee or a predetermined percentage of the proceeds. These professionals can provide information about the community and its buying preferences, as well as hints on obtaining the highest price for one’s property.
Most American auctioneers are licensed by their state, following a series of oral and written examinations. Auctioneers must be reliable, with proven integrity and a good reputation. Running an auction is a big job that involves publicizing the event and resolving any disputes or conflicts that may arise during the sale.
When you’re tired of mall walking, and rummage sales prove to be little more than rubbish sales, try scratching your bargain-hunting itch at an auction sale. It’s an exciting experience, and you’re bound to find a great deal on just about anything you’re looking for.
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Filed under Auctions by Ardis Myles











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